About
Built by the team behind Service Monitor
Service Monitor Adapt comes from Service Monitor, a UK customer experience specialist helping businesses across hospitality, catering, leisure, retail, and beyond listen to their customers. Around 200,000 survey responses flow through Service Monitor every month. Adapt is what happens when that experience meets AI.
Heritage
The listening operation behind Adapt
1990
The year Service Monitor was founded
35+ years
Serving hospitality, catering, leisure, and retail
200,000
Survey responses a month through Service Monitor
Service Monitor runs mystery guest visits, telephone assessments, online surveys, and social review monitoring for operators across the UK. That work never stopped teaching us the same lesson: the most useful feedback is specific, and specific feedback only appears when someone asks the right next question.
Why Adapt
Reading feedback is our job. Now it happens in seconds.
Our researchers read what guests write and turn it into things operators can fix. Adapt puts that discipline into software. It reads each comment, asks the follow-up question a good researcher would ask, and scores only what the guest’s words support. Nothing is inferred, and nothing is invented. Operators get the specifics the same day, not at the end of the month.
Your data
Your data stays yours
Hosted in the EU on Amazon Web Services, encrypted in transit and at rest
AI runs on Amazon Bedrock, so survey responses are never passed to model providers or used to train their models
We never sell your data, and guests’ personal data is kept to a minimum
See what Adapt can do for you today
Try the survey as a guest, or book 15 minutes and we will set up a 30-day pilot for your business.
Adapt is built by Service Monitor, the UK customer experience company measuring service for hospitality, leisure, and retail operators every day. Our other services include: